Selecting the right plan for your floral business is crucial for maximizing efficiency and profit. Whether you're a budding florist or an established flower shop, we have a plan tailored to your needs.
Are floral inspiration photos or digital mockups the future? Maybe neither. Artificial Intelligence promised to revolutionize this process by generating photo-realistic images based on text descriptions. It's not yet ready to replace your inspo photos or mockups, but it is ready to compliment them!
Knowing your overheads (ex. rent, marketing, admin) is essential to knowing your profitability. This article will walk you through calculating your overhead rate which you can use to proportionally spread your overhead costs across your events and ensure each one is profitable.
Many articles that say there is no "one size fits all" flower pricing formula. We disagree! A formula is just math (mark ups and fees). The size of markups and fees will vary based on many factors (locations, overheads, brand), BUT the arithmetic stays the same. This blog helps you understand the flower pricing formula, how to adjust the size of your markups/fees, and how to practically put it to use!
January 12, 2024
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